Did you hear the news? Google wants to foster JOMO—the joy of missing out - in its users.
At its recent annual developers conference, the company announced several new features designed to help people monitor and manage the time they spend on their devices. The goal: Enable users to understand their habits, control the demands technology places on their attention, and focus on what matters.
"Helping people with their digital well-being is more important to us than ever," said vice president of product management Sameer Samat. "People tell us a lot of the time they spend on their phones is really useful. But some of it they wish they'd spent on other things." - WIRED magazine
The JOMO movement is growing.
Just this morning, a colleague wrote: "There’s something there that people are connecting with, and even as marketers in the digital space, the notion of disconnecting to make a more meaningful existence resonates with us."